—Client / 客户

施耐德

—Project name & type/项目名称&类型

施耐德新生儿祝福男员工篇MG动画视频

—Production House / 制作方

UGLY/安戈力

—Production Date/产出时间

2020年12月3日

—Production cycle / 制作周期

18 days

 1. BACKGROUND PROJECT

    Following the wedding blessing MG animation video, Schneider has a new idea again. The birth of a newborn and the promotion of employees to parents also need blessings!

    And when a company regards the life trajectory of its employees as cherished as the development of the company, the sense of ceremony expressed in it is full of the company’s care for its employees. On a special day, to receive such a gift, I think, definitely Very warm!

继婚礼祝福MG动画视频后，施耐德又双叒叕有了新的idea，新生儿的诞生，员工升级为父母，也需要祝福！

 2. STORYBOARD 

    Through continuous online meetings and communication with customers, we fully understand the welfare mechanism of the cooperative company, give gifts to employees with newborns, and regularly hold “bring kids to work” activities. Combining actual scenarios, designers are in the process of drawing…

通过与客户不断的线上会议沟通，我们充分了解合作公司的福利机制，对有新生儿的员工发放礼金，并定期举行“bring kids to work”的活动，结合实际场景，设计师在绘制过程中。在光影，色彩等细节上尽善尽美，尽量还原工作场景，让员工们接收到这份祝福时，有沉浸式的代入感

When you first saw you, you were full of spirits, full of ideals and love. The precipitation of your work allowed you to constantly renew your search for a better life. From being a husband to being a father, you are still a teenager but full of perseverance and sense of responsibility.

初见时，你意气风发，满怀理想与热爱

工作的沉淀让你不断更新着对美好生活的探寻

从为人夫到为人父，仍是少年却满是坚毅和责任感

You say that the child is the rising sun, laughing wantonly and tears everywhere, you say that the child is innocent and innocent, it is unexpected warmth, unexpected admiration, he will always be sunny, warm and pure

你说孩子是初升骄阳，满目肆意笑泪

你说孩子纯真无邪，是不期而遇的温暖

是出乎意料的赞叹，他定会永远向阳生

温暖纯良

I know that you must really want to witness every moment of his growth, and I hope that I can continue to witness your dreams and answers

我知道，你一定很想见证他成长的每个瞬间

而我希望，我能继续见证你的梦想和答案

 3. CHARACTER SETTING

The protagonist is set as a male employee of the company, a young father who is young and promising, and a vigorous image…

主人公设定为公司男性员工，初为人父年少有为，朝气蓬勃的形象。伟大的母亲及可爱的婴儿当然必不可少。对了，还有施耐德的吉祥物，小耐！

  4. CAMERA VOICE DESIGN 

The story starts with the girl using OPPO Reno4 Pro to awaken the magnificent dream world. All the characters in the film are re-creations based on the paintings of “Summer Adventures”. We use our imagination to redraw the three-dimensional view based on the prototype of the graphic illustration.

故事从回忆开始，从少年进入公司，到成家，从新婚燕尔到一家三口，公司bring kids to work的活动，短短一分钟，展开了主人公在公司里的人生轨迹。

Character line draft and color display contrast effect

角色线稿与上色展示对比效果

When life is accompanied by new companions, we seem to have fun that we have never had before. At the same time, we also have different responsibilities and responsibilities.

当生活有了新的陪伴，我们似乎从中获得了从未有的乐趣，同时，也有不一样的责任与担当

The line drawing shows the effect separately

线稿图单独展示效果

Comparison of line draft and scene display

线稿与场景展示对比效果

 5. SPECIAL EFFECTS 

 7. HD WALLPAPERS 

—SCRIPTWRITER           /编剧&策划    

YI WANG

—SPLIT MIRROR            /分镜   

 8. UGLY INTRODUCTION

国内很丑的一家公司，拥有独立IP安戈力(UGLY)形象，在业务上定位于国内MG动画制作生产工厂。取名于英文单词UGLY（丑的含义），公司Slogan“丑从未如此艺术”，展现安戈力作为艺术创作理念及核心，安戈力形象在IP授权、衍生产品合作极度受市场欢迎。

UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of 92.6%. It can simultaneously carry out up to 21MG animation production lines every month安戈力运用AE、C4D、逐帧、代码等高技术手段制作前沿风格MG动画作品，2014年成立至今服务600多个项目准时交付率高达92.6%，每个月能同步进行多达21条MG动画生产线

Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.创立以来专注MG动画领域至今，影响力已经由厦门快速跨向北上广等城市，足迹也渐渐遍布世界各个角落。现业界的评价：MG动画=安戈力，安戈力=MG动画，已形成行业符号。

—电话/微信：

+ 86 15060780280

—电子邮件/ QQ： 

523638547@qq.com

—官方网站： 

www.xmugly.com

– 来访地址 ：

总部: 厦门市湖里区富贵门别墅79号安戈力文化

华北：北京市朝阳区十里堡路1号171幢平房330号

安戈力文化